Top 5 Ways You Can Use Custom Stickers To Boost Business

November 25, 2021

Using simple, eye-catching designs, custom stickers are an effective, low-cost way to advertise your business or your brand and increase sales.

Whether you are a small venture just starting, or an established, evolving business, custom stickers are a fast and easy way to raise your profile and generate customer interest.

They spread your name and logo, they are long-lasting, and they offer a wide variety of promotional opportunities. Here are the top 5 ways you can use custom stickers to boost business.

A Printing Machine is Printing a Large Sheet of Paper — Aldine Printers in Bungalow, QLD

1. Hand Out Custom Stickers At Trade Shows And Special Events

If you are exhibiting at a trade show, or if you are holding a grand opening or a special sales day at your store, giving out freebies is always welcomed by visitors.

It’s a great opportunity to engage the interest of potential customers. And if the sticker carries a fun message, and is something with ongoing use, such as being applied to a fridge or a bag, then all the better.

2. Add Custom Stickers To Merchandise

If you’re operating a store, there are many products to which you can attach your branded stickers.

It can be affixed to items that are in constant use by your customers, such as laptops, luggage, phones, clocks, mugs, water bottles, the possibilities are practically endless.

3. Include Custom Stickers With Packaging

Whether you’re an e-business sending products by parcel or a street store wrapping them or placing them in a carry bag, the stickers can be applied to the packaging.

This further amplifies the visibility of your brand when your parcel is in transit or your customers are out and about in the community.

4. Apply Your Custom Stickers To Storefront Windows, Doors, And Floors

Applied to front-of-store windows and doors, vinyl stickers can make an immediate connection with passers-by and window browsers. They can be affixed and removed easily without residue and they last several months.

Due to the low cost of producing different designs, they can also be changed regularly to tie in with local trends, seasons, and in-store events.

Internally, stickers can also be affixed to shelves, walls, and floors, continually reinforcing brand awareness.

5. Promote Your Business With Custom Bumper Stickers

Car bumper stickers have a long history and continue to be popular with consumers. Making the best use of colours and imagery, they can be topical, trendy, or just plain fun, and have a high visibility rate on highways, suburban streets, and country back roads.

They can be made available at your front counter, packaged with products, and given out at industry and community events.